Marketing ideas for shops/SMEs

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Marketing plan
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Product description

Tell us what you sell, how much money you have and how many people work with you, and get 5–10 ways to find customers that you can start this week.

When ideas run dry, it is often not because there are too few options, but because there are too many options that do not fit your situation. One place recommends livestreaming, another recommends sending products to KOCs (real users who review products); after trying a few times without getting orders, you give up. The Marketing ideas skill solves exactly this problem: you tell it what you sell, who you sell to, how much money you have and how many people are working. It picks a few manageable tasks and clearly explains the first step to take this week.

What this skill does for you

  • Filters a library of about 60 marketing methods selected for the Vietnamese market, removing methods that exceed your budget, available manpower or require channels you do not have.
Sơ đồ lọc: từ khoảng 60 cách marketing, bỏ việc vượt ngân sách, vượt sức người làm, cần kênh chưa có, còn 6 việc vừa sức cho shop đồ bộ mẹ bỉm
  • Chooses 5–10 ideas (6 by default): most are designed to show results quickly, with 1–2 longer-term tasks such as creating a Zalo group for customers who have already bought.
  • Prioritizes channels you already have and that cost nothing (past customers, Zalo, Fanpage) before considering advertising.
  • For each idea, explains why it fits you, 3 steps to take this week, the effort, cost and how long it will take to see results.
  • Links each idea to a number to track, so after a few weeks you know whether to continue or stop.
  • When sales stall and you are not sure why, recommends asking regular customers again and carefully reading what they say before choosing the next task.

Assign the task with just one message

"A shop selling homewear sets for new mothers, selling on Fanpage and Shopee, with a list of past customers. Almost no advertising budget, and I handle everything alone. I want past customers to come back and buy again."

This skill needs 4 things: what you sell, your budget, how many people are working and the channels you already have. If two or more things are missing, it asks once in a short message, with suggested answers ready. If only one thing is missing, it continues and clearly states its assumption at the start of the answer.

What you get

  • Right in the chat: a "Based on" line summarizing your situation, followed by each idea in the same format.
  • Finally: 1–3 ideas to start with, along with the reasons, and which skills in the Team can continue the work (writing posts, video scripts, reminding past customers to buy again) if your team already has them.

Example (one idea): "Zalo group for customers who have already bought. Why it fits: new mothers often ask how to wash items and choose sizes; answering in the group once lets many people see the answer. Start this week: 1) invite recent customers to the group; 2) pin the size chart and washing instructions; 3) announce new designs in the group before posting on Fanpage. Effort: Medium · Cost: 0đ · Time to see results: Medium. Know it is working when: the number of monthly orders from group members."

Thẻ ý tưởng mẫu 'Nhóm Zalo cho khách đã mua': vì sao hợp, 3 bước làm tuần này, công sức, chi phí, con số theo dõi

What makes this skill different from an ordinary AI question

  • Few ideas you can actually do. If one person is doing the work, it chooses only 3–4 low-effort tasks and avoids tasks that require a whole team, such as opening an agent network, attending trade fairs or adding another sales channel.
  • No made-up prices. It does not give KOC rates, advertising prices or marketplace fees from memory. Costs are shown only as Low/Medium/High, or using the exact number you provide.
  • Examples using your own products. Each step is written for your products, customers and channels, not copied from generic examples.
  • No tricks. It does not suggest buying likes, fake reviews, pretending to be customers to praise products, spamming messages or improperly taking customers off a marketplace. If a giveaway is suggested, it reminds you to check current promotion regulations.

It is right for you if

  • Sales have been flat for several months, you want to try something new but do not know where to start.
  • You have very little money for marketing and want to make the most of past customers, Zalo and Fanpage first.
  • You have a small shop, restaurant or spa and need more ways to find customers that fit a small budget.
  • You are about to launch a product and want a few ways to attract attention before the launch date.

What to prepare

  • Required: what you sell, who you sell to, and whether you sell online or have a store.
  • Recommended: your monthly budget ("almost none" is fine), number of people working, existing channels and main goal.
  • Helpful if available: things you have tried that did not work, so they can be removed from the list. Information the app has remembered about your work will also be used.

Outside this skill's scope

  • It does not create a detailed daily schedule → use Sales campaign plan, Product launch plan or Monthly content plan.
  • It does not write posts or create ads → for a post, use Write Fanpage posts.
  • It does not promise results or give figures such as "increase sales by 300%". It does not criticize competitors; competitor ads are reviewed only to learn how they work.
  • It does not post, message or contact anyone for you. This skill does not read files: you describe your situation in the chat.

Use in Solo Agent

After buying, assign this skill to an existing staff member on your team, or create a new staff member to handle it. One staff member can have multiple skills; the assistant sends each request to the right person with the right skill.

Often used with: Sales campaign plan · Offer design · Write Fanpage posts

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Often used together: Design offers · Reconcile money returned by the platform · Shop business analysis

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Serum cost: 95k, toner cost: 60k (sold at 189k), platform fee around 12%, packaging 5k." If the product or selling price is missing, it asks once, combining up to 3 short questions. If there are no costs, it still gives 3 options but leaves out the profit calculation and asks you to provide the costs for a calculation. What you get Right in the chat: the weakest part of your current offer, followed by 3 options. Each option includes: what the customer gets, why it fits, the reason to buy now (only when genuine), how to pay, risks, a quick profit calculation, and a short line to say to customers. Finally: the option to test first, the information you need to fill in, and no more than two lines of notes about promotion rules to check. Example: "Option 1 — 'Dry Skin Workday Hydration Set': serum + toner. Why it fits: customers with dry skin often need both, and choosing them in advance saves them from having to decide. Risk: lower profit per order than selling each item separately; you need to sell enough bundles to make up the difference." What makes this skill different from a regular AI question Improves what customers receive, not just the price. Each option must improve at least one weak point among the four scored points; it cannot simply be "an extra % off". Shows the profit calculation clearly. You can see every number and know how many times more you need to sell before the offer stops costing you money. The pre-offer price must be real. No fake original prices, no "only 3 left" when that is untrue, and no "last chance" repeated every week; if a gift has a stated value, it must be the price you genuinely sell that item for. Test guarantees before making promises. For each return or exchange guarantee, the skill checks whether you could handle it if 10% of customers used it. Right for you if You keep discounting but orders do not increase, while your margins get thinner. You have a batch of old stock and want to bundle it with best-selling products instead of selling at a loss. You run a spa, class, or at-home service and want to offer multi-session packages that are easier for customers to commit to. What to prepare Required: product or service, current selling price, and who your typical customers are. Helpful: goal, sales channel, cost of each item, platform fees shown in your seller channel, shipping fee you cover, available old stock or gifts, and the maximum discount you do not want to exceed. Outside this skill's scope It does not create discount codes, marketplace programs, or posts; you do that yourself. It does not provide platform fees or legally permitted maximum discounts from memory; it reminds you to check current regulations and marketplace rules. Need to carefully calculate a selling price and maximum discount while staying profitable → use Pricing & Promotions Calculator. Need to rewrite copy for an existing offer → use Make Content & Offers More Persuasive. Need to plan an entire sale campaign → use Sales Campaign Plan. Use in Solo Agent After buying, assign this skill to an existing staff member on your team, or create a new one to handle it. One staff member can have multiple skills; the assistant routes each request to the person with the right skill. Often used together: Pricing & Promotions Calculator · Make Content & Offers More Persuasive · Sales Campaign Plan

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99.000 ₫Marketing ideas for shops/SMEs